Health Plus - Keeping Halloween Fun for the Whole Family

For Immediate Release

Keeping Halloween Fun for the Whole Family
Health Plus Reunites with Community Groups for Another Year of Safe Holiday Events

Media Inquiries:Kathryn Soman (718) 491-7493
Customer Inquiries: Marketing Department (888) 809-8009

New York, New York - November 7, 2008 — This past week, on All Hallows’ Eve, managed care organization Health Plus hosted its annual Halloween events throughout the five boroughs and Nassau County. Once again, teaming up with local community groups, schools, and the NYPD, Health Plus brought back all the favorite tricks and treats to ensure that children would have a safe and festive place to celebrate Halloween. Each child who attended received a goody bag, the opportunity to have their face painted, meet a clown, and get their photo taken with a familiar Halloween ghoul.

“Ask any kid what the true meaning of Halloween is,” said Tom Early, Executive Director of Health Plus, “and they’ll probably tell you ‘candy’. Parents, however, might have other priorities for making this popular holiday a success. At Health Plus, we work to satisfy everyone, by making sure that there is a safe place to take costumed youngsters – that they look forward to free candy never hurts either.”

Costumed youngsters wait on line outside the NYPD’s 71st Precinct in Brooklyn for their chance to show off their creative threads.

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Health Plus, a not-for-profit, multi-cultural organization, is one of the fastest growing managed care organizations in New York City. It was established in 1984 with a commitment to provide coordinated quality health care and improving access to health care for uninsured and underserved families. In its annual review of managed care plans, the New York State Department of Health ranked Health Plus as the top plan for quality in its 2002 and 2003 "Consumer's Guide to Medicaid Managed Care in New York City." Health Plus is New York City's leading provider of Child Health Plus, a New York State Department of Health program that offers parents FREE or low-cost health insurance for children under the age of 19. "CRAIN'S New York Business" magazine ranked Health Plus fifth among the largest health maintenance organizations in the New York area.