For Immediate Release

Urban Health Plan Recognizes Health Plus

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Bronx, NY - September 3, 2003 — Urban Health Plan, the South Bronx health center, has recognized Medicaid managed care provider Health Plus, for their work bringing affordable, accessible health services to those in need in the South Bronx.


From left to right, Health Plus's David Medina, State Senator Ruben Diaz, Health Plus's Chief Marketing Officer Ada Rodriguez, Assemblyman Ruben Diaz Jr., and Dr. Richard Izquierdo

From left to right, Health Plus's Lazare Pouani, Urban Health Plan's President, Paloma Hernandez, and their founder, Dr. Richard Izquierdo, Health Plus's Chief Marketing Officer, Ada Rodriguez, who accepted the Patient Service Award on behalf of her compa

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Health Plus, a not-for-profit, multi-cultural organization, is one of the fastest growing managed care organizations in New York City. It was established in 1984 with a commitment to provide coordinated quality health care and improving access to health care for uninsured and underserved families. In its annual review of managed care plans, the New York State Department of Health ranked Health Plus as the top plan for quality in its 2002 and 2003 "Consumer's Guide to Medicaid Managed Care in New York City." Health Plus is New York City's leading provider of Child Health Plus, a New York State Department of Health program that offers parents FREE or low-cost health insurance for children under the age of 19. "CRAIN'S New York Business" magazine ranked Health Plus fifth among the largest health maintenance organizations in the New York area.